Importance. Mobility 2. Educational attainment level 4. Overall, the percentage of applicants who spend money on video games decreases with age. How? There are three types of age dependency ratio: Youth, Elderly, and Total. Occupational status 11. Related to gender or sex: These questions are as sensitive as questions on race and ethnicity. Studying populations - basic demography - 31 rev. Methods of Constructing Life Table 5. Marketers and other social scientists often group consumers into segments based on demographic variables. Demography is concerned with this essential ‘numbering of the people’ and with understanding population dynamics—how populations change in response to the interplay between fertility, mortality, and migration. Demographic measures are enumerated by applying specific formulas for specific type of measurement. Segments are created based on observable or reported customer data pertaining to the individual consumer such as age, gender, and race. It requires the study of information that may be gathered from a population census , vital statistic records and other sources. Population fluctuations depend on the weather, food availability, natural disasters such as forest fires or volcanic eruptions, predation, and biological competition. If people can’t afford your product or service, there is no point in targeting … Family size 6. The most frequently used demographic variables are: 1. ... Income level and amount of outdoor space may have an influence on the amount of money spent and the types of goods and services purchased. All three ratios are commonly multiplied by 100. Most diversity discussions focus on demographic characteristics like race, gender, sexual orientation, religion, age and disabilities, which people are discriminated against. Depending on whom you ask, you are going to get different answers to your question. Gaming Demographics by Age. It is usually used to research a product or service and how well it is selling, who likes it and/or in what areas it is most popular. Demography (from prefix demo-from Ancient Greek δῆμος dēmos meaning "the people", and -graphy from γράφω graphō, ies "writing, description or measurement") is the statistical study of populations, especially human beings.. Demographic analysis can cover whole societies or groups defined by criteria such as education, nationality, religion, and ethnicity. Types of Life Tables 3. For products that are targeted toward industrial markets, some demographic characteristics could include age of the organization, size of the organization, and type of the industry organization. I’ve created a step-by-step tutorial for how to create a gender/age population pyramid, if you want to go check it out. Typical factors include age, gender, marital status, race, education, income and occupation. Occupation 10. The youngest age group, applicants aged 18-24, has the highest percentage of video game players. 2/16/2004, 10/14/2004, 8/28/2007 3. In general, we classify diversity into 4 major Diversity Types Dimensions. The term also refers to the study of such categories in a business context. Asking a respondent about Age is often one of the first demographic questions asked in a survey.Q. Youth Dependency Ratio Definition: population ages 0-15 divided by the population ages 16-64. Demography, statistical study of human populations, especially with reference to size and density, distribution, and vital statistics (births, marriages, deaths, etc.). How old a person is will often determine his/her knowledge and experience with the focus of the survey. Births, deaths and migration are the ‘big three’ of demography, jointly producing population stability or change. 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